After a successful teambuilding weekend in Noord-Brabant, the Netherlands, our road team has started training for the coming season. This means that (even) more attention is paid to nutrition and the riders are back training on the bike and in the gym. Coach Egon van Kessel talks you through the state of affairs and what the team is working towards now!
I am Wilfred Diepeveen, 32 years old and I have lived and worked in Singapore for five years now. I work for BHP; the largest mining company in the world. Before I left for Asia, I played cricket for the Dutch national team and regularly biked from my hometown Utrecht to my work in The Hague. In Asia, I wanted to continue to challenge myself physically and that's why I started doing Ironman races. This has given me an increasing interest in and passion for the bike. When I moved from Kuala Lumpur to Singapore I really started to cycle fanatically, and now I train and race at the highest amateur level in Asia.
Last Friday afternoon, 9 riders and their staff arrived in Brabant, the Netherlands, for a teambuilding weekend. A weekend without smartphones, without (real) beds and with just one goal: to turn 9 individuals into a real team.
I am Jasper van den Ende. 38 years old and I live in Schipluiden. I work in the music industry as Mastering/Audio Engineer and DJ. I also work hard at my sportive career as a track sprinter in the Elite/Masters divison.
I started in the music industry about twenty years ago, of which the last ten years have been full-time. Music has always played a big part in my life. When I was five, I started as a drummer at the local harmony and later continued as a DJ in my attic to finally enter the professional studios and stages at home and abroad. Now I have been working for several years at record company and publisher Cloud 9 Music. Where I first concentrated on DJing, the focus is now on Mastering/Audio Engineer where I try to get the maximum out of every song from the artist.
Matthijs Büchli and Theo Bos are on the shortlist for the nomination for the title "Sports Team of the Year 2017" by NOC*NSF with the rest of the Dutch men's track cycling team of the last World Championships in Hong Kong. These nominations will be announced on Sunday 3 December.
As a typical puncher, Wesley van Dyck (23) is more than capable of dealing with both the flat and hilly landscapes in the Benelux. With a 12th place at the U23 Belgian Championships, Van Dyck has been making a name for himself on the U23 Belgian Circuit since 2015.
Aksel Nõmmela (23) has made a name for himself in Estonia after finishing fourth at the National Road Race Championships and managed to break through internationally this year by sprinting to seventh place at the Europeans in Hernig, Denmark. Earlier this year, Nõmmela sprinted to a fifth place in the "Kampioenschap van Vlaanderen" race and he looks forward to showing himself further in the typical Belgian and Dutch races.
With the signing of Aksel Nõmmela (EST) and Wesley van Dyck (BEL), BEAT Cycling Club has attracted two riders that will strengthen its sprint train during the flat races. The Estonian and the Belgian join riders Piotr Havik (NED), Bas Tietema (NED), Arjen Livyns (BEL), Danny Maas (NED) and Alex Mengoulas (NED) in BEAT Cycling Club's road team.
I wish I loved skiing. It would make this little thing called winter so much easier. I could rack my bikes for a month or two and head to the slopes—or, when there was enough white stuff on the ground, go out and lay tracks on my XC skis.
Alex Mengoulas, 20, raced for Monkey Town Cycling Team and Wilton/UWTC De Volharding in recent years. In 2013 he was Dutch time trial champion in the U18 class. By developing further as a member of the BEAT Cycling Club road team, Mengoulas hopes to be able to take the next steps in his career.
Danny Maas, 18, was very successful in U18 events, where he was often the fastest in the final sprint. In the past season, he has had difficulty proving himself, due to crashes and injuries. Maas, however, is motivated to turn the page and sees in the BEAT Cycling Club road team a unique opportunity to develop further as a rider and prove his talent.
Upcoming talents Danny Maas (NED) and Alex Mengoulas (NED) have joined the BEAT Cycling Club road team for the 2018 season. Their addition expands the new UCI Continental road team – which is part of the club structure of BEAT Cycling Club – to five riders, after Piotr Havik, Arjen Livyns and Bas Tietema were already confirmed for the team last week.
BEAT Cycling Club won the team sprint in the Dutch championships at Omnisport Apeldoorn today. In the final, Bos, Van den Berg and Büchli competed against the Hoogland, Lavreysen and Van ’t Hoenderdaal trio. The BEAT team won the final in a new club record time of 43.332 seconds.
On Sunday, November 19, the BEAT Cycling Club track team will compete at the Dutch Team Pursuit & Team Sprint Championships in Omnisport, Apeldoorn, the Netherlands. BEAT will start the team sprint. A total of 8 teams will start, including the national KNWU team and BEAT Cycling Club.
Dugast, specialized in creating tubes for the professional cycling sport, has joined BEAT Cycling Club as a technical partner of the track team. With this, the team knows that they possess the materials necessary for world class performance on the track.
Bas Tietema, 22, rode for the BMC development team and An Post Chain Reaction in recent years. Last year, he came in third in the Dutch U23 time trial championship and won the points jersey in the Tour Alsace.
Arjen Livyns, 23, was part of the Belgian team Pauwels Sauzen – Vastgoedservice this past season and completed an internship at the Pro Continental team Vérandas Willems-Crelan. He rode to podium finishes in the Grand Prix Criquielion (second) and the Antwerpse Havenpijl (third). In addition, he took an impressive seventh place in the Omloop Het Nieuwsblad for U23 riders.
Piotr Havik, 23, has been with BEAT Cycling Club since early 2017 as a cycling ambassador and as a club rider. This opportunity has allowed him to move on after a difficult year in 2016. This year he won the Wattmeister title in the Dutch Top Competition (where he finished second overall), which earned him an internship at the WorldTour formation Team Katusha-Alpecin.
Piotr Havik (NED), Arjen Livyns (BEL) and Bas Tietema (NED) are the first riders to be announced as members of the BEAT Cycling Club road team. The new UCI Continental team – part of the club structure of BEAT Cycling Club – is beginning to take shape.
Matthijs Büchli won gold in the keirin at the Tissot UCI Track Cycling World Cup in Manchester, England, today. The BEAT Cycling Club rider crossed the line ahead of Andrii Vynokurov and Juan Peralta Gascon to secure first place in the final and take home the gold, a week after his gold medal in BEAT Cycling Club’s World Cup debut.
November 10 to 12, the track team will ride the Tissot UCI Track Cycling World Cup in Manchester, England. Follow the live blog, with behind-the-scenes images, the results, the program and the TV schedule!
Today the first day of the BEAT Track Series took place in Alkmaar. The honor to kick off the first day was left to the endurance drivers. And it was kicked off with some great enthusiasm!
BEAT Cycling Club has won the silver medal in the team sprint event at the Tissot UCI Track Cycling World Cup in Manchester, England, tonight. Roy van den Berg, Matthijs Büchli and Theo Bos finished only 0.5 seconds behind the German national team to take second place in the final and take home the silver in the team sprint.
Track cycling is known as the Formula 1 of cycling because literally every detail counts. This is absolutely the case for the wheels, where the ultimate blend of aerodynamics and rigidity is necessary to be able to sprint on an elite level. Therefore BEAT is proud that Mavic, one of the largest and oldest wheel brands in the cycling world, joins the track team as a partner.
After a succesful debut weekend at the first World Cup in Pruszków, Poland, where Matthijs Büchli won gold at the keirin, the BEAT track team riders Theo Bos, Matthijs Büchli and Roy van den Berg will travel to Manchester, England, to continue their great form of this past weekend.
My name is Denise Grimberg and I live in the beautiful village of Doornenburg in the province of Gelderland, the Netherlands. During the day, I work at my parents' store where I passionately advise people on mattresses. My other big passion is of course cycling. It's such a great sport that has so many beautiful aspects to it. Just being outdoors is great! In summer, in your shorts, with the hot sun coming down on you and in winter with the fresh air through your lungs. Who does not recognize that feeling? That relaxed feeling when you're on the go. Yet, I get the most satisfaction when I really dig deep. Really put my body through a test. Use every muscle to achieve maximum performance. And then if you succeed, well that feeling is indescribable
Matthijs Büchli has won gold in the keirin at the Tissot UCI Track Cycling World Cup in Pruszków, Poland, today. The BEAT Cycling Club rider crossed the line ahead of Joachim Eilers and Sebastien Vigier to secure first place in the final and take home the gold.
This weekend BEAT Cycling Club has made it's debut at the highest international level: the Tissot UCI Track Cycling World Cup in Pruszków. Matthijs Büchli delivered a great entrance by winning the gold medal in the keirin. Earlier this weekend Büchli performed strong in the team sprint with teammates Theo Bos and Roy van den Berg.
Bless you! Winter is coming, so our immune system can use some help. If anything, to be ready for next cycling season*. You will soon be able to get this help through your own club. Today, the unique collaboration between A.Vogel and BEAT Cycling Club has kicked off!
Egon van Kessel has been appointed coach of BEAT Cycling Club’s recently launched Continental road team. Van Kessel brings significant coaching experience to the professional cycling club.
This weekend, the BEAT track team will participate in the first track cycling World Cup of the season, in Pruszków, Poland. BEAT track team riders Theo Bos, Matthijs Büchli and Roy van den Berg will start three different disciplines during the three day event.
Last weekend you were able to join the Wattcompetition on one of the Wattbikes present at our WielerPassie Festival stand. More than 200 visitors made an effort and now, there is a winner in both the ladies' and the gentlemen's category!
Belgian cycling brand Lazer will provide the BEAT riders with the best helmets for this season. For the team, the Lazer Victor will become an important factor in stepping up to the plate as aerodynamically as possible for the upcoming World Cups, the national championships and world championships in Omnisport Apeldoorn, the Netherlands. Apart from the races, the riders will train with the versatile Lazer Z1.
Last Saturday, the BEAT club day took place at the WielerPassie Festival in Rosmalen, the Netherlands, together with the team presentation of the track team. A great success, where both members and non-members could get to know BEAT, the track team and could even test their legs in a wattage challenge on the Wattbike! Check out the aftermovie of the club day below!
Yesterday, the official press presentation of the BEAT track team took place in Omnisport Apeldoorn, the Netherlands. A big hit, with a great show on the balcony above the cycling track. The same cycling track was used a few hours later for a track cycling clinic for the press, partners and members of BEAT Cycling Club.
AGU has entered into a partnership with BEAT Cycling Club that will continue for at least three years. The renowned clothing brand supports the big ambitions of the first professional cycling club in the history of the sport and will contribute to the further development of the club. Furthermore, AGU will be the official clothing supplier for club members and the club’s pro cycling teams.
Next season, BEAT Cycling Club will incorporate a new road team into its club structure. BEAT has requested a Continental license from the Dutch cycling federation and the UCI. The road team is the second team within the club, following the launch of a professional track team this summer.
After spending months apart, the track team is finally training together again. Roy van den Berg, Theo Bos and Matthijs Büchli have finally trained together again in Omnisport today.
About four years ago, my brother Chris called me up and told me that "it was gonna be okay" ... If a Van Zwieten says it will be fine, I'm sure it will be. Then he started telling me that he had a tumor on his kidney and it needed to be removed.
This Wednesday evening, registration for the upcoming Club Day in Rosmalen, the Netherlands will close. This surely isn't your "average" club day, because this time we made sure to make it extra awesome.
The European Championships have finished and BEAT-riders Roy van den Berg and Matthijs Büchli will be heading home with a bronze medal each, earned in the team sprint with the Dutch squad.
In the run-up to the upcoming world championships in Apeldoorn, BEAT, in collaboration with Libéma Profcycling, will be hosting the BEAT Track Series in the november and december. An open tournament where, after two rounds of qualification, the best riders are invited to the grand final in Omnisport Apeldoorn on December 16 and 17!
After a long week of uncertainty for Piotr Havik, a decision has been made: Piotr Havik unfortunately failed to earn a contract with Team Katusha-Alpecin. He explains in the Q&A video below.
Our pro member Theo Bos has just finished a very impressive keirin season in Japan. He looks back on dozens of victories, a (usually) great time with Matthijs Büchli and looks ahead to the World Cups coming up.
Earlier this morning, Theo Bos won his keirin in Chia. This keirin was one in the Evolution series, where riders use modern carbon bikes, instead of the traditional steel keirin bikes. Winning this keirin on a carbon bike is the ideal preparation for the upcoming World Cup season.
In this second weekly progress update, Geert and Edwin once again update you on what it going on inside the club. Want to see the rest of this update and exclusively receive them in your mailbox every week? Become a member today and never miss any updates from the club!
Our two European Championships riders Matthijs Büchli and Roy van den Berg have arrived in Berlin. After some 6 hours of travelling (or in Roy's case, sleeping!) the riders of the Dutch national squad arrived in Berlin.
Theo Bos raced his second-to-last keirin of the year in Japan. It took place at the Track Party festival around the Velodrome in Izu. Theo Bos was positive about the atmosphere, but unfortunately the result wasn't as positive.
Have you always had a burning question for Piotr Havik? Want to know how Piotr prepares for a race, where his first race was, how he trains (during the winter months) or what his favorite snack is? Nothing's off limits! Next week, Piotr Havik will answer your questions in a Q&A video.
This Saturday, Theo Bos will compete at the keirin at the Track Party Festival in Izu, Japan. In addition to a keirin, a BMX and a fixed-gear race will also be held and it will all be accompanied by a large music festival around the Velodrome!
During the BEAT club day in Amerongen I heard there was a chance to design the first BEAT Club Championship jersey. How cool is it that you as a member can determine what the jersey will look like when it's awarded to the winners of the first club championships in Amersfoort?
Great news from the KNWU: our track riders Matthijs Büchli and Roy van den Berg have been selected to join the Dutch national team for the European Championships in Berlin, October 19-22.
Check out the short update by Geert and Edwin on the current progression inside BEAT Cycling Club. Are you curious to see the rest of this update and do you want to make sure you don't miss out on any of these updates, exclusive to members? Sign up as a member today and we'll keep you updated on everything BEAT!
On Sunday, October 8, five members participated in the "Red Bull Kop over Kop" event in Drenthe, the Netherlands. In this special team time trial, one rider will start for a 100km ride and will have an extra rider join in every 20km. BEAT Cycling Club finished the event with a respectable average speed of 37.12km/h!
Piotr Havik finished his internship at Katusha-Alpecin with the Paris-Tours race. In this race, the team did not succeed in achieving a top 10 result in the final sprint, won by Matteo Trentin. He tells us about his race through this blog.
This past Sunday, BEAT organized her first club championships. Do you want to relive the day, or did you miss it completely? Check out the official aftermovie of the event!
Last night, Apeldoorn hosted the official opening of the ticket sales for the upcoming world championships track cycling in Omnisport, Apeldoorn, the Netherlands. This happened in festive fashion, with a very unique event where elite sprinters, young talent and even kids sprinted across the Mainstreet in Apeldoorn! BEAT wasn't just represented by sprinters Roy van den Berg and Matthijs Büchli, but also by 4 enthusiastic pioneers!
Theo Bos rounds off the Odawara keirin with a second place, after successfully collaborating with Australian Shane Perkins. For now: it's on to the final keirin of the year for Theo, in Chiba!
"I prefer to walk as little as possible." That's the best advice you can get if you want to be so strong that you can still lead out your last man in a team sprint on the track. Matthijs Büchli wants to become world champion with his BEAT Track Team at the World Championships in 2018, held in Apeldoorn, the Netherlands. He was interviewed at BEAT's first club championship, where members could participate to become the club's first champion. Fortunately, Matthijs kept his legs still, otherwise we would have never had a chance to win.
It was a successful start of the five final races with Team Katusha Alpecin. The two classics races of Eurometropole gave us two nice top ten finishes for Babtiste Planckaert and with that also a victory in the general classification.
Sunday, October 1st, the first BEAT Club Championship took place in "De Nieuwe Stad" in Amersfoort, The Netherlands, where BEAT members could become the first club champion! It stayed close until the final second, but eventually there was a result: your club champions are Joost van Wijngaarden and Lonneke van Schaik!
This Thursday October 5th, BEAT Cycling Club and the organization of the Apeldoorn Track Cycling World Championships host a unique event in the heart of Apeldoorn: a sprint tournament through Apeldoorn's city centre! Read all about this event below.
Pro member Matthijs Büchli appeared at the Dutch radio show "NPO Radio 1 Langs de Lijn En Omstreken" where he spoke about the 2016 Olympics, the Japanese keirin, BEAT Cycling Club and the upcoming European and World Championships.
Since the launch of the BEAT Track Team in August, BEAT Cycling Club is committed to provide a suitable platform for track cycling in the Netherlands to further develop. Through this platform, the Dutch track sport can reach its full potential. BEAT is happy to announce it is taking the next step in this ambition: a partnership, working towards the upcoming UCI Track Cycling World Championships in Apeldoorn, next spring. BEAT is always looking for new opportunities to extend this vision and through cooperation with Omnisport Apeldoorn, a new opportunity has been created to benefit track cycling.
This next Saturday we participate in the Dutch Club Championships (NCK) in Dronten, The Netherlands. During two of this summer's club days I qualified for the BEAT Time Trial Team, together with five other members. We start in the businesses-competition and will ride 35 kilometers through the Dutch "Flevopolder".
Unfortunately, we did not manage to train together with the entire team, but we did train once with four out of our six members. These are the nine lessons I learned in preparation for the TTT:
In recent months, you’ve already become familiar with the Japanese keirin through our keirin riders Matthijs Büchli and Theo Bos. From next month on, the track cycling season will move to Europe and The Blast and The Boss will make their way to keirin races in Europe. Even though both keirins concern the exact same track discipline, the sport is different under UCI rules than it is in Japan. Read up on the differences here so you know you’re prepared for the upcoming track season!
As previously announced, BEAT pioneer Jacob Wijnstra will soon join the track team to support them with scientific knowledge during their track events. In this blog, he explains his background and how he views the future of the Track Team.
Last week we raced the Ito keirin. Usually the keirins are very far away from our house in Japan. This was only a half an hour travel by car, so that was fine. The weather was good. We had missed the predicted typhoon that had been cancelling races for a few days now. When we started on Tuesday, the weather was good and we could get started right away.
In the coming months, the European track cycling season will begin. This means that the World Cups, European Championships, World Championships and World Cups will be held in the coming months. These races are all held in specific categories. These categories not only indicate whether the race is Olympic, World Cup, European Championship or World Cup level, but also how many UCI points can be earned by winning. We explain everything!
From september 19th to the 21st, Matthijs "The Blast" Büchli and Theo "The Boss" Bos rode the Ito keirin. Succesfully, because after a great lead-out by Matthijs, Theo was able to secure victory in the final!
My first 'outing' with Team Katusha Alpecin has been very cool! However, in this blog I won't dwell on the fun experiences with the team and the good click with fellow riders and staff too much. By request of some of the BEAT-members, I'm going to tell you a little more about the food that Katusha provides for her riders before, during and after the race.
After 200 kilometers of tough racing, Matteo Trentin of Quick Step Floors crossed the finishline first in the Primus Classic. Piotr Havik took the front of the peloton in the last few kilometers to try and catch the escapees Trentin and Drucker.
The connection between the track team and our pioneers is only getting stronger: pioneer Jacob Wijnstra has been appointed as the physiotherapist for the BEAT Track Team! Jacob has been active in cycling for years and has been the man who manages the bike measurements for the Giant-Liv women's team since 2013.
After Piotr Havik won the title of Wattmeister in the Topcompetitie in July, he earned an internship at World Tour team Katusha-Alpecin. Tomorrow it's finally there: Piotr's first race for the Katusha-Alpecin team!
Will you crown yourself the first BEAT Club Champion on October 1st? Then you'll be the one riding around wearing the official BEAT Club Champion jersey!
BEAT visited the coach of our Track Team, Tim Veldt, to ask him a few questions. Why does the team consist of The Boss, The Beast and The Blast? When will the riders train together? And more importantly: when are the riders racing together? Read it all in this interview with our head coach!
Are you curious to find out what races the BEAT Track Team will be riding, leading up to next year's World Championships in Apeldoorn, The Netherlands? Using this schedule, you'll know for sure you won't miss a single race!
It was very close, but in the end, Theo Bos couldn't reward himself with a win in the Seibuen Keirin. Denis Dmitriev beat him to it in the final inches of the race.
In his first race wearing a Katusha shirt, Piotr Havik immediately showed up: by taking part in the 12-man breakaway, Piotr make another jump for the final 25km together with the eventual winner. An impressive second place in a tough race!
At last, the moment was there: "The Ride Ardennes 2017", in the heart of the Belgian Ardennes. Three days of uphill cycling alongside fast-flowing streams and rocks, starting in scenic La Roche-en-Ardenne.
This Sunday, Matthijs Büchli will be participating in the Gifu Memorial Keirin Evolution race on the Gifu, Japan racetrack. This special edition of the Keirin works a little differently than most Keirins that Matthijs Büchli and Theo Bos participate in.
Next Saturday, September 16th, the signup window for the Club Championships will shut! So you have until Friday the 15th to sign up for this unique event! Will you become the first BEAT Club Champion?
Warming up before a ride helps you kick things into gear and ward off injury. Get the most out of warmups by going through this five-stage method every time.
Pro member Roy "The Beast" van den Berg trains at home on his Wattbike and shows us how he, through his favorite training element (the accelarations), pumps out over 2000 Watts from a standing start!
Our Pro member Piotr Havik has earned an intership with Team Katusha Alpecin by becoming this year's Wattmeister. He will be racing for just over a month, all across Belgium, The Netherlands and Germany. Earlier, we announced his race schedule but now Piotr has collected his kit and new bike - and he can't wait to show you! The coming months Piotr will be showing us what it's like to be a Pro!
Check out the after movie of the Club Day in Amerongen. Members received a full day of cycling fun with club updates, but also attended clinics by pro members Piotr Havik, Roy van den Berg and Theo Bos.
Last weekend I had the keirinto tournament in Maebashi and finally I could win a tournament again. In this blog I tell you about how I experienced the weekend and what my strategies were.
It was already the second BEAT Club Day for me last Saturday. Even though I have only been member of the club for 1,5 month, I’ve experienced already a lot of nice days with the club!
In this blog, founders Geert Broekhuizen and Edwin Gulickx take you further into the ambitions of BEAT Cycling Club. Why is such a club necessary for cycling? What are the ambitions? What added value is there for you as a cyclist or fan? But we also address important matters relating to finance and legal structures. Today we give our vision for overcoming the uncertain future of professional teams.
Matthijs "The Blast" Büchli will be riding the keirin Maebashi, Japan from Thursday 31st of August through to Saturday 2nd of September. This liveblog will be updated with his race results!
Do you meet The Beast and The Blast even before the official team presentation? It’s possible! Our wattagebazooka’s are attending the Club championships on October 1st during Meewindkoers in Amersfoort.
BEAT member Anne Betten about his #RoadToBEAT.
My name is Anne Betten and I'm 52 years old. I've been cycling since age sixteen on the race bike and in winter on the ATB. This makes up for around 6000km a year.
In preparation for the Dutch Club Championships, BEAT took part in the Team Time Trial in Herungerberg, Venlo, The Netherlands.
Japanese Keirin tournaments can be slightly confusing. When you try to look into it, you often find yourself dazed by terms like "11R", "F1", "GP" and the duration of the tournaments. In this blog, Theo Maucher tries his best to explain to you exactly what these terms stand for and how you can become a pro-Keirin watcher in minutes!
BEAT Cycling Club has written history. The first ever pro team within a cycling club as well as the first commercial UCI sprint track team in the history of Dutch cycling is here. From now on, Theo Bos, Matthijs Büchli and Roy van den Berg will be defending the BEAT colours.
Are you looking for sports nutrition advice? Do you want to take your performance to the next level with perhaps the most important change to your daily lifestyle? You should consider coaching by a professional nutrition expert!
Our pro member Piotr Havik will be wearing the Katusha-Alpecin shirt for six races spanning across September and the first week of October. Now that his official race schedule has been determined, we are very proud to present it to our members. September 16th he will be starting his first race for Katusha-Alpecin in Belgium, after that he'll also start in Germany and France.
Are you planning to make big steps in your development as a cyclist? Do you want to do more than just ride a lot of kilometers and push hard over hills? Then BEAT training is ideal for you.
As I’m writing this, I'm on my way back to the Netherlands. Over the last few days (17th-19th of August) I participated in Yahiko's keirin tournament and ended up winning it. The tournament was very good to me, not just winning the final, but also the first two races!
As a pioneer of BEAT, I’m really looking forward riding The Ride: Ardennes. Riding three days in the beautiful Ardens! Only riding my bike, talk about bikes and nothing else! Can it be more beautiful? I rode Liège-Bastogne-Liège before but I expect new, unknown, hills. I’m not the only one who is expecting this but also my teammate Max, also a pioneer of BEAT.
For Matthijs Büchli, the keirin in Kurume didn't have a happy ending to it. The Blast unfortunately crashed out and could not reward his good form with a victory. Theo Bos is still in the race for gold - he qualified for the final in Yahiko earlier today.
The BEAT-riders have performed greatly in their keirins in Japan so far. Matthijs Büchli, riding in Kurume, has qualified for the final by winning both the qualifier and semi-final race and Theo Bos, riding in Yahiko, has made it through to the semi-final which he will ride tomorrow (August 18th).
We have great news for the ambitious cyclists! From 2018 on, you can participate in official races in the BEAT outfit! You can request official licenses in either the Netherlands (KNWU) or Belgium (Cycling Flanders) via BEAT.
Our track riders Theo Bos and Matthijs Büchli participate in keirin competitions in Japan, often in the shape of tournaments. In essence, the keirin is a sprint of 600-700 meters, after being paced by a motorbike, derny or e-bike. The derny often paces up to about 50km/h and the riders finish at about 70(!)km/h. In the keirin, two different rule sets are generally held: international (e.g. for Olympic Games and Worlds) and Japanese. What's the difference between the two?
Over the past few days, the 8th through the 10th of August, we (Matthijs and Denis Dmitriev) were riding a Keirin race in Komatsushima. Nearby the big city of Tokushima. At first, we were supposed to fly the morning of the 7th, but that flight got cancelled because of a typhoon. So, a new flight got booked for later that day. But that one also got cancelled.
After the reveal of the BEAT Cycling Club track team yesterday, the Dutch press responded enthusiastically: people are glad to see BEAT Cycling Club’s first pro team! Besides the media, the KNWU also responded very enthusiastically to the news.
Have you spotted Bicycling articles on our website over the past few weeks? That’s right! BEAT Cycling Club and Bicycling have agreed to work together as content partners.
During the construction of BEAT Cycling Club, founders Geert Broekhuizen and Edwin Gulickx will let you take part in their adventure. In this blog post we explain how the creation of the club is taking shape and where we stand today.
Today, BEAT Cycling Club launched the first Dutch commercial track team with Theo Bos, Matthijs Büchli and Roy van den Berg as the first three riders. In addition to the press release, we would like to give you some extra insight into the way the team will take shape and how it will cooperate with the national team, through this Q&A:
In conjunction with the launch of our broader membership offer, we are also launching a new website, developed by our partner TDE. Together we chose to showcase the most beautiful stories of both our pro riders and our other members through this online platform.
We would like to reiterate that this would not have been possible without your help, as a pioneer! Through your support and trust we have made this possible and now BEAT launches her first pro-team! But what does the announcement of the BEAT Track Team mean for you?
Five-time world champion Theo Bos, European championships silver medalist Roy van den Berg and Olympic medalist Matthijs Büchli are forming a new professional track cycling team together. Former pro cyclist Tim Veldt is the team’s coach.
With the establishment of the first-ever professional cycling team within a club structure, BEAT Cycling Club has taken another major step in its development as a professional cycling club. BEAT is adhering to its philosophy by building on a sustainable, future-proof foundation. Time for an update!
After a successful BEAT Club Day in Antwerp, Belgium, the BEAT-peloton travelled north to the next Club Day at the Proloog in Amerongen, The Netherlands! What promised to be a great day, turned out to be even better. Considering the short but intense periods of rain, everybody was glad the day started off inside, with a cup of coffee, the day’s briefing and the BEAT Brainstorm. As usual the Brainstorm provided us with great ideas and inspiration. Thank you all!
A beautiful Tour de France is finished, which means that it’s time for the post-Tour criteriums again. For me this is a great opportunity, like in previous years, to race together with the great riders of the Tour and to show the BEAT jersey in this peloton. So I will give everything to get in the early breakaway!
Pioneer Tom van Minnebruggen about his #RoadToBEAT
My name is Tom van Minnebruggen and I am 38 years old. I live in Brecht, a municipality in the Belgian province of Antwerp, with my wife and three children.
You may have read about it already: Theo Bos will be headed to Melbourne at the end of this month to take part in the International Track Series there. In case you are wondering why he would do that right after finishing a keirin event in Japan, let me explain.
Pioneer Jasper Tolhuijs about his #RoadToBEAT
My name is Jasper Tolhuijs. After a career in advertising, I switched to care in 2002. Since then I have worked in many settings, from hospital care and disabled care to care for children with behavioral and psychological problems. Currently, I work as a self-employed hiking coach, and I move people on a daily basis who need to rehabilitate medically and/or socially. Working on the cutting edge of “care and rehabilitation” and “sport and movement” is a long-cherished dream that is finally becoming a reality.
My #RoadToBEAT has taken a spectacular turn. Last week, during the Wattmeister final, I won an internship at Team Katusha Alpecin. Thanks to this internship contract, my goal and dream of becoming a professional rider is now very close. Beforehand, BEAT Cycling Club and I didn’t expect that our goals would bring about these developments.
Last week, Piotr Havik won the Wattmeister Challenge and with it an internship at Team Katusha-Alpecin. What does this mean for BEAT Cycling Club? It’s very simple: Piotr is and remains a BEAT rider.
#RoadToBEAT blog by pioneer Marcus Groeneveld about his Alpe d’HuZes
After months of looking forward to it, June 1 finally arrived. For my two friends and me it was the first time we had ridden down in the dark in the early morning at four thirty, behind the motorcycle, along the candle-lined road. The descent was the start of a very impressive day.
I still have to keep calm for a couple of days, but then it will finally be time for the Dutch championships on the road in Montferland – a championships for the professionals of various WorldTour and Pro Continental teams. So it’s very important to come up with a good plan to compete with the best riders of the Netherlands.
More than just riding – that’s what cycling and BEAT are for me. Cycling has been my way of life for about 20 years now. It started as rehabilitation after a car accident and became much more than that.
Pioneer Dominique Curfs about his #RoadToBEAT
My name is Dominique Curfs. I am 25 years old and was born in Meerssen, where I run a women’s clothing store called ’t Boetiekske together with a girlfriend. After wanderings via Ulestraten, Tongeren (Belgium), Treignac (France) and Maastricht I ended up back in Meerssen after 20 years.
I’ll admit I’ve always predicted race outcomes. I’m not a classics specialist, though—way too chaotic, too many different riders, too dependent on who crashes and who doesn’t. It’s also hard to predict who is on form after just a few laps in the desert in the Middle East. No, I prefer the Grand Tours. A start list that counts for the next three weeks. Finding the right balance between the elegant climbers, the muscular sprinters and the tireless attackers is much more my style.
Since becoming time trial champion of my district, I haven’t stopped trying to improve my time trial capacities. The first part of my progression was built on my rides on the time trial bike, two or three times a week. Those training sessions weren’t always with a high physical effort; they were focused on getting and staying in the most aerodynamic position as long as possible (Remember? Head down and shoulders in). After the district championships, there were still two time trials on my program, one at Zeewolde and one at Woubrugge.
I can imagine even just the title will make quite a few people frown. Is it possible to create a defect-free bike? And does BEAT Cycling Club have the ambition – or should I say arrogance – to come up with one? Yes and no. Do we have the ambition? Yes, of course. Do we have the arrogance to claim we will never have riders alongside the road with a mechanical problem? Of course not.
Pioneer Dick Kooyman about his #RoadToBEAT
My name is Dick Kooyman. I am 53 years old and I live in Zevenhuizen in the province of South Holland. At 14, because my grandmother was crazy about cycling, I joined the RRC Feijenoord cycling club in Rotterdam. Unfortunately, I did not reach a very high level due to the lack of good guidance. When my oldest son and later my youngest son wanted to start riding, I stopped racing.
On Sunday evening, May 28, we arrived at the top of Alpe d’Huez. We chose to ride on Sunday so we would have three more days to prepare. A nice benefit is that our bodies have three days to get used to the air. This means more red blood cells and therefore more oxygen for Thursday!
Last Wednesday I won the district championships time trial with a minute’s lead over second place. It was an important milestone on the road to the national championships time trial with the pros. The aspects I focused on were warming up, aerodynamics, pacing and wattage.
In my previous post I tried to explain in what sense cycling can use a bit of a revolution, and in what sense it needs to get the basics right. Remember? I also promised to elaborate on the topic, so here goes…
Under the flag of BEAT Cycling Club, we – 12 Rotterdam students – will ride from Rotterdam to Rome this summer! It will be a challenging journey: in just two weeks we will ride more than 2,100 kilometers via the Belgian Ardennes, the French Alps and finally the east coast of Italy toward Rome. But first we will transform ourselves from a (relatively) untrained group of students into a powerful, well-oiled machine in the coming months.
Today I rode my first time trial of this season, the district championships time trial in Berkel and Rodenrijs (South Holland). This means my time trial period has arrived.
2 weeks ago I set a new benchmark on my #RoadToBEAT, with the second power test of the season at Energy Lab. The test was planned for that day because this day fell exactly at the end of my peak period, giving me the opportunity to map my progress in recent months.
Pioneer Lien Verhaegen about her #RoadToBEAT
The first time I came into contact with BEAT Cycling Club was at a fair in Rosmalen with my friend and his father. My friend was immediately sold by the BEAT Cycling Club story and convinced me later to support this project and become a pioneer.
Let me tell you a secret. In addition to a revolution, I am convinced that the sport of cycling also needs something else…
Curious to know what that is? Of course you are.
Mind you: first of all, I don’t doubt for a second that the revolution BEAT Cycling Club is about to bring into the sport is more than necessary. That is why we are going to great lengths to change the financial model behind the team. And to truly involve fans and partners. And to help change the way cycling is broadcast and promoted.
Pioneer Marcus Groeneveld about his #RoadToBEAT
My name is Marcus Groeneveld. I am 22 years old and a student at Erasmus University Rotterdam. I have completed my bachelor’s degree in business and psychology and am working on my master of business information management. In addition to cycling, I am an active hockey player and I work at StudentFlex, a student talent development agency.
The BEAT Ride: Giro d’Italia would be my third BEAT Ride. I survived the last BEAT Ride: Paris-Roubaix, in and around Breda, with many cobblestone “secteurs.” I was awaiting the next BEAT Ride with excitement. I had a presentiment this BEAT Ride would be a challenge for me because of the name of the ride: Giro…
Founders Geert Broekhuizen and Edwin Gulickx will take you further into the ambitions of BEAT Cycling Club. In this blog post, we would like to tell you about creating valuable partnerships.
The last race of my spring season is back on my mind. One more power test to go and I can start my (earned) rest period. During this period I will not touch a bike for four to five days, so I can physically and mentally recharge my batteries.
If I look back at the last few months, I have to smile. This because of the fitness I gained and the results I achieved. With five wins, seven podium places and two top-five classifications (in 18 races), I dare say my spring season was successful! Hopefully, the Energy Lab power test will also confirm this, giving me good insight into the progress I’ve made during the first part of the season.
To fill an entire kilometre alongside the parcours of a race with rows of enthusiastic BEAT members and other lovers of cycling: that was and is the goal of the BEAT Kilometre. And one day we will make it happen. Of that we are certain.
After all, we have all the necessary ingredients: first-class pro races in this part of the world, and an ever increasing love of the sport with a growing audience worldwide. Add to this the motivation and efforts of the BEAT team, and the first steps in the right direction have already been taken. We are confident we will succeed in due course.
My name is Alain Flaum, and I am 48 years old and live in Sarreguemines, in the far northeast of France, on the border with Germany, about 100 kilometers from the border with Belgium and Luxembourg.
I’m not really a cyclist because of a great lack of time. Nevertheless, I have unlimited admiration for cyclists. I think cycling is one of the most difficult sports, which demands much sacrifice from the riders.
When people ask me about the core values of BEAT Cycling Club, there are a few that stand out for me personally. One of them is accessibility.
“But Theo, isn’t that obvious? You’re in cycling. It’s one of the sports in which the athletes are the most accessible of all.” I can almost hear you say this out loud. And you’re right. It is.
Last Tuesday we held the sixth Club Meetup since the launch of BEAT Cycling Club in November. The scene of action was CityLab BrainZ in Zwolle, the Netherlands, where BEAT intentionally hosted another event close to where many pioneers are located.
As a specialist in the rental and transport of bikes such as mountain bikes and race bikes, I like to get in touch with people and groups with the same interest: riding our bikes (together). When Bobbie asked me if I was interested in the story and the philosophy of BEAT Cycling Club, I was sold! I was and still am very enthusiastic about the revolutionary idea of creating a club with a pro team. That’s why I decided to become a pioneer and help build the club.
In the coming weeks, founders Geert Broekhuizen and Edwin Gulickx will further explain the goals of BEAT Cycling Club. Why does the sport of cycling need such a club? What are our goals? What is the added value for you as a cyclist or a fan? But important issues such as the financial and legal structure will also be dealt with. In this blog post, we will provide some more explanation about the financial structure of BEAT Cycling Club.
We have our own BEAT reporter during the world championships in Hong Kong this week. Cosmas is a BEAT pioneer who lives in Hong Kong. He will be following Theo Bos during the event and will share special behind-the-scenes content on our social media channels, so you won’t miss any of the action during our clubmate’s battle for gold.
Since the very beginning of BEAT Cycling Club, we have established the habit of organizing meetups with our pioneers. These meetups have all been inspiring and energizing – I can tell you that!
I particularly remember the one we did in Utrecht, the Netherlands, on February 14. More than 30 people took the time to come from near and (very) far to spend their Valentine’s evening with us rather than with…well, someone else. Now, how cool is that?
Saturday morning, our alarm clock in Antwerp is set for five thirty. Finally, time to leave my ‘rough’ hotel bed. Despite the early time, I was awake before my alarm clock. Sleeping in a strange bed and the prospect of a challenging cyclo usually means a restless night for me… But I can’t complain as ‘Flanders’ Best’ is waiting for me.
At the BEAT’s last Club Meetup about the professional team, I ended up in the group led by Piotr Havik. Our goal was to describe the ideal BEAT rider. In short it came down to: a clean, assertive, young and talented rider with a pleasant personality and who preferably also wins some races.
Saturday, April 1, the day before the Ronde van Vlaanderen, I will try – along with 15,999 other cyclists from 59 different countries – to follow in the footsteps of Tom Boonen, Fabian Cancellara and Peter Sagan. My name is Herman van Tilburg. I am 37 years old and the father of two children. I work as a communications specialist and teacher in Amsterdam, and cycling is my passion. In addition to riding, I like to watch races and philosophize with other cycling maniacs.
Theo Bos is BEAT Cycling Clubs’s top level member. He still has many goals as a track cyclist. In this blog Theo will keep his club mates up to date.
The qualification races for the World Championships were, of course, a big success. I knew I was in shape, but I hadn’t expected to win every discipline I competed in. And in doing so, I made history: these were the first victories for BEAT Cycling Club. It gave the weekend an extra special touch: for the club, but also for me as an ambassador.
Pioneer Brenda Ebben on her #RoadToBEAT
I’m Brenda Ebben. I’m 41 years old and I love sports, especially cycling, skating and soccer, but really all the sports the Dutch are good at. I’m not a fanatical athlete. I like to ride my bike, but I can only dream of reaching the speed real cyclists achieve during a “slow stage” of a race. I was born with a heart defect, so participating in sports has never been a real option for me. That’s why I enjoy watching athletes when they are engaged in their sport, but I also enjoy the stories behind them, what they should do and what their motives are.
Today’s race was like a home race for me! Home race? Yes, indeed – my girlfriend, Femke, lives about 10km from the start and I know the course like the back of my hand. With a lot of motivation – and, frankly, better legs than yesterday – I stood at the start of the race.
I started with slightly tired legs at Erpe-Mere, a race on the last weekend before the Boucle de l’Artois. Last Thursday I finished a serious sprint-training block, so that gave me some muscular tension in the legs.
Tuesday 21th of March, spring is in the air!
This is really the perfect moment for BEAT to host the very first Club Meetup in Belgium. We could not have found a better moment…
In my career, I have worked in and met with many pro teams. The thing is, it’s not necessarily about the sheer numbers. “More” or “bigger” is not always better. Of course, you need a minimum budget and a minimum number of quality riders. Every rider needs enough bikes, wheel sets, tires… You need staff, transport, equipment, food… But the real challenge is making the numbers work for you.
National coach René Wolff has selected BEAT Cycling Club member Theo Bos for the Dutch team that will compete at the UCI track cycling world championships in Hong Kong from April 12 to 16.
My love for cycling started in the spring of 2013. I’d been playing basketball since I was 6 years old, but in the last years of my career I started struggling with my knee, my ankle, ... whatever you could think of. Actually, every joint in my body that could suffer from jumping was pretty damaged. After another injury I decided to stop. Although I had owned a racing bike for many years, this time it was going to get real. I had to use it, so I pushed myself to get on this dusty bike to stay in shape.
In the coming weeks, founders Geert Broekhuizen and Edwin Gulickx will further explain the ambitions of BEAT Cycling Club. Why does the sport of cycling need a club like this? What are our ambitions? What is the added value for you as a cyclist or fan? We’ll start by looking back briefly and then give you a preview of what’s to come.
The Dutch and international track cycling elite, including Olympic champion Callum Skinner and TEAM NL, met in Alkmaar this past weekend. During this international sprint and keirin tournament Theo Bos proved he’s on the right track for the World Championships in Hong Kong. With one more month to go the BEAT Cycling Club team member won all disciplines: sprint, keirin and the team sprint.
Saturday, March 11, 2017, will be a date to remember in BEAT Cycling Club history. On this day, Theo Bos won the first professional race for the club.
We are regularly asked by pioneers and fans how we see the team’s setup, evolution and size – what the facts and figures behind the team are going to be – and who is going to be part of it.
These are all excellent questions, which we will gladly try to answer. Obviously, we will keep you updated on any important (or maybe even not-so-important) news. But to start with, I’ll try to lay out the general plan and ambitions for our pro team.
Pioneer David Vlieghe about his #RoadToBEAT
“It’s hard for an outsider to gain insight into the closed world of cycling, so BEAT Cycling Club is a gift from heaven.”
I’m David Vlieghe. I’m 22 years old and I live near the Belgian coast. For 10 years I’ve been crazy about cycling. I inherited the disease from my grandfather. In the place where I live, De Haan, my grandfather founded the first cycling club – one of those teams where the riders look forward to the post-ride bar visit more than the ride itself. As president, he was responsible for a lot of things, including the design of the cycling jerseys! Unfortunately, I was born too late to know my grandfather during that time.
Today I experienced my first “setback” on my Road to BEAT: I was not allowed to start in Wanzeel Koerse (Elite Individual). I was really looking forward to this race. It was a course that fits my characteristics as a rider, I had some luck with the “bad weather,” and the field of participants was strong, with a lot of pro riders. All the BEAT pioneers would have been able to follow me “live” via the BEAT Cycling Club Instagram.
Last Saturday the Dutch spring season started with the first classic of the year, the “Ster van Zwolle.” This race would be my first measurement, on Dutch ground, to see how I’m doing on my #RoadToBEAT (i.e., my effort to earn a pro contract with BEAT). I had a lot of confidence that I would ride a good race because of my good winter, where my “Road” already started. My goal was to ride for the podium; however, it became a very “boring” race because of the changes to the route and less wind than expected.
Theo Bos is BEAT Cycling Club’s top level ambassador. He still has many goals as a track cyclist. In this blog Theo will keep everyone up to date about his #RoadToBEAT to the World Championships track cycling in Hongkong.
Today it’s going to happen…
Today is THE day
Today it’s Saturday March 4th…
Today we’re finally going to ride the BEAT Ride: Strade Bianche!
It was still raining in Belgium as we got on the BEAT bus towards Amersfoort, but my gut feeling told me this trip was going to be worth it!
Before starting the season, it was time do undergo a stress test at Engery Lab. What are my current stats and what should I be focusing on during the next weeks? These results will help me on my #RoadtoBEAT.
The start of the season is very soon now. Looking back at the past winter, I can conclude I had a successful time. But, frankly speaking, my winter didn’t get off to a good start. I was still looking for a new team towards to end of September and I felt a lot of stress. Then I fell ill in October and I couldn’t end the season the way I wanted. I remained ill for a long time, as my search for a new team continued.
Show us how much you know about cycling during BEAT’s Classics Competition and win a spot on our scouting panel. Choose your ideal team members for the Classics and earn points during every race. The competitor with the most points in the final standings is invited to join us in scouting BEAT’s pro team cyclists for next year’s Classics.
“The race is on!” With that message, the peloton of pioneers broke up into groups to think about what the BEAT Cycling Club pro team should look like in 2018. This theme was reflected in the cycling atmosphere during the Club Meetup at the offices of our development partner Jonge Honden in Utrecht. Pioneers signed the start list upon entry, like true cyclists, and appeared in front of the camera for a short interview beforehand.
We are often asked how we will go about starting the pro team. Theo Maucher, one of the founders of BEAT who has a wealth of experience in professional cycling, will address these issues in his blog series. Today we would like to explain the procedure of engaging staff.
Do you think you are fast enough to challenge the former world champion over his distance, the kilometer? Then tell us why you should be one of the lucky ones to get on the bike and try to #BEATtheBos.
Pioneer Andreas Bicek about his #RoadToBEAT
BEAT Cycling Club is supported by enthusiastic pioneers from around the world. Andreas Bicek from Rutesheim, Germany, is one of these pioneers. In this blog post he shares his enthusiasm about BEAT and his passion for cycling.
“Cloudy with a chance of rain in the morning, but gradually the sun will come out and it will be a beautiful day” sounds on the radio. Full of energy, I’m driving the BEAT van to Eindhoven. Today is another big milestone in the young history of BEAT Cycling Club: the very first BEAT ride is about to become a reality.
It must have been sometime in the eighties. The annual “kermesse” race in my hometown had just that little something extra that year. There was an Australian rider participating. And they said he was going to become one of the best!
Former world champion wants to achieve his track ambitions and create a legacy.
Theo Bos has joined BEAT Cycling Club as a member and ambassador. Bos and BEAT are working together toward a common future with the goal of creating a professional track team from a club structure.
Pioneer Bert Jansen about his #RoadToBEAT
After living the Netherlands, where bikes were our main mode of transportation, we decided eight years ago to embark on a great adventure and move to Sydney, Australia. Having religiously watched too much cycling on TV since the time of LeMond, Fignon and Delgado, I now decided to start road racing myself.
I was recently reminded of a story about Pim Kiderlen, which I found in a cycling literature compilation. After some research on the Internet, I discovered that it was a story written for De Kampioen in December 1885. So the story bridged a period of 132 years, a period in which Kiderlen and his performance have not been forgotten. For me, this is the heart of cycling: it gives us stories that are still worth retelling even after such a long time.
The comments ranged from “Cool concept!” and “Tell me more!” to a clear “Where do I sign to become a member?”
At the Velofollies international cycling fair in Kortrijk, Belgium, last weekend, the response to the BEAT Cycling Club project was overwhelming. A lot of Belgians seem to be taking a big liking to the club concept we offer.
Last November we launched the #RoadToBEAT in the Netherlands. The road to the first professional cycling team based on a club structure now brings BEAT Cycling Club to Belgium. During Velofollies, Belgium will discover BEAT and the #RoadToBEAT for the first time.
BEAT Cycling Club is an international cycling club. And a cycling club needs a clubhouse. The online clubhouse is one of the features that the club’s online platform will offer in the future, so we wanted to request the input of the pioneers during our January Club Meetup.
Like many cycling fans, I used to daydream about becoming a professional cyclist. Unfortunately, I was not able to make this dream a reality, but my passion for the sport remains.
Besides being active in my local club, I have tried for years to connect with professional cycling. In general, this works fairly well, but a specific connection with a team is almost impossible. Access and longevity are always missing.
Friday the 13th, the day of bad luck. The weather forecast isn’t looking that good for today, which makes riding on this “unlucky” day even more challenging. We’ve put together 13 tips to help you stay safe and comfortable on this day of bad luck (and any other day).
Pioneer Florian Noordman about his #RoadToBEAT
This morning I drove by a historic place in cycling history: the place where Eddy Merckx, Hennie Kuiper, Tom Boonen and Fabian Cancellara raised their hands to celebrate victory in the Tour of Flanders. Not only them, but every year thousands of cyclists ride their own Tour of Flanders, following the professionals, just like I do. Today the finish of the Tour of Flanders is in Oudenaarde, but passing this historic location reminded me of the emotion and the passion that cycling brings to a lot of people who love this sport.
I can look back at the 19th edition of Egmond-Pier-Egmond with satisfaction. I managed to fight for the podium and finally achieved my goal of finishing in the top five. In total there were 3,700 participants, of which 331 were competitive cyclists.
First of all, best wishes to all of you for a healthy, successful and happy new year!
I enjoyed the holidays. The weather was great in Belgium and the Netherlands, so I completed a few good training sessions. And in the evenings I enjoyed the company of family and friends, of course.
Finally I am able to work full-time on BEAT Cycling Club! This project drew my attention with the first press release from Rebel Group in the spring of 2016. BEAT was also my absolute favorite on the list of potential places to do my graduation internship for my degree in sports marketing. Why? Because I want to be involved and make a significant contribution when we change the world of cycling.
First of all, I would like to take this opportunity to wish everyone a healthy, happy and successful 2017. It is going to be an exciting year for BEAT Cycling Club and we are really looking forward to it.
2016 was a very special year, in which we decided to roll up our sleeves to see if we can unlock the untapped value in cycling. We have started building a radical new club structure in cycling that will offer new experiences and opportunities for cycling fans, cyclists and companies.
Pioneer sponsor Lars van Veen on his #RoadToBEAT
The group of pioneers is growing daily, but what kind of people are our pioneers and what are their personal #RoadToBEAT stories? To answer these questions, we are going to highlight our pioneers through our blog. Today we introduce you to Lars van Veen, an 18-year-old HAVO 5 student who has a lot of passion for cycling and music.
During my ride through the landscapes of Limburg last weekend, my thoughts drifted away to my first year with BEAT. While fighting the elements on my bike, alongside familiar and new faces, I came to the conclusion that you can compare my #RoadToBEAT to a challenging bike ride. You start planning a ride together, and you choose a route. You set out with a lot of motivation, but you are also a little bit nervous – the things you will meet on the road are unknown, but the main goal is to finish all together. And once you arrive at the finish line, you are already planning your next cycling adventure.
The business model of cycling can make riders’ efforts come to nothing. The teams’ dependence on sponsors combined with the limited engagement of cycling fans creates great insecurity in the life of a pro rider. This I have experienced firsthand. That’s why I’m joining the #RoadToBEAT as an ambassador. The ultimate goal: a professional cycling team based on a club structure.
The season has started and I’ve participated in my first race in the BEAT jersey during the European championship at Scheveningen. The winter races will lay the foundation for the rest of the season, and this season is going to be very important because I want to grow as a rider and earn my place in BEAT’s future professional team in 2018.
It’s good to know each other in the club. That’s why I’d like to briefly introduce myself. Next year I will wear the colors of BEAT Cycling Club, with the goal of becoming part of the professional peloton in 2018. Now I will explain how I become a member of BEAT Cycling Club.
After a successful first brainstorm session a few weeks ago, it was already time for the second session yesterday. The topic of the evening: the integration of existing clubs into the BEAT model.
As the first international cycling club, we need to promote our name around the world. Beginning in 2018 we will do this when we make our debut in professional cycling, but until then we need to find other creative ways.
BEAT Cycling Club has engaged 22-year-old cycling talent Piotr Havik as a cycling ambassador. BEAT will support Havik during the #RoadToBEAT, allowing the club to gain insight into talent development while helping Havik grow and reach his full potential in a professional and sustainable manner. In this way, BEAT will begin to lay the foundation for sustainable rider development within BEAT Cycling Club.
We are often asked how we will go about starting the pro team. Theo Maucher, one of the founders of BEAT who has a wealth of experience in professional cycling, will address these issues in his blog series. Today we begin to explain the procedure of engaging riders.
We can add a new BEAT milestone: the first brainstorm session with our pioneers took place in Rotterdam yesterday! The goal of the evening: to explain the story of BEAT and gather ideas for BEAT Cycling Club.
BEAT Cycling Club aims to be as transparent as possible. Today we are starting a new blog series called Beyond. Beyond will take you on a journey behind the scenes as we address three subjects:
The last few days have been wonderful, with an incredible response. We’ve heard from enthusiasts with great ideas, received press inquiries and job applications, and been contacted by interested companies that want to know more. But obviously there are a lot of questions.
Today, the journey on the #RoadToBEAT has begun at the Cycling Passion festival in the Netherlands. The #RoadToBEAT is the journey toward the first international cycling club with a pro team: BEAT Cycling Club. You as a cyclist or cycling fan can participate and experience the sport of cycling at the highest level.
Two days after the photo shoot it is time for Piotr Havik to shine again. This time on video. The video is shot in the countryside as he rides his bike followed by the cameraman. The result is a video full of action and emotions.
We are now in possession of a beautiful BEAT bike and helmet, so it is time for Piotr Havik to shine! It is October 31, the sun is shining and we meet with Wouter Roosenboom, a professional cycling photographer, for a photo shoot at the Oesterdam in the Netherlands.
With the growing amount of work, we very much needed an addition to the team. So, we are welcoming our first intern, Herman ten Kate! He will support the team with his practical skills and knowledge. Herman will also conduct research to study the development of the cycling club and member growth. Happy to have you aboard, Herman!
There is still one thing missing on the website: good images of the BEAT bike and helmet. We meet with Hugo, who is the owner of Reclamebeesten and very passionate about promotional materials and corporate design.
Today is an exciting day! At nine o’clock in the morning we are at TDE (Sports Marketing & Technology) to discuss the first ideas for the BEAT website. TDE presents the first plans for the website, and their motto is “A revolutionary concept deserves a revolutionary website.” We could not agree more.
Over the course of 2016, we have found out that a well-known adage also applies to us. Developing a revolutionary new idea is 20% inspiration and 80% perspiration. We really have to work hard to give actual meaning to the vision we presented in April.
The BEAT project is starting to get more serious, which means that we have to make some decisions about the logo and design. What does BEAT Cycling Club stand for, and what kind of logo would fit with that? A simple job, right? Well, think again.
Today we are at the UCI headquarters in Switzerland for a meeting with Brian Cookson, the president of the UCI. We are very excited as we enter the building, realizing that we are embarking on a fantastic adventure. What a day!
Today we had a brainstorm session with several interested people from different backgrounds at our Rebel office in Antwerp. All the participants were enthusiastic and wanted to contribute to the future of cycling. It was an active session with great meetings, inspiring many ideas and much useful feedback.
The week after the launch of our idea was both hectic and memorable. The reactions made us very hopeful about what would come in the future. But it was also a week in which we concluded that there was still some homework for us to do.
Today we launch a rebel plan that aims to change the sport of cycling. It has been clear for quite some time that the professional sport of cycling needs to change. The popular sport must be organized differently to continue to live and thrive in the future. Today we are presenting our ideas to the press and cycling fans.