My RoadToBEAT is riding Alpe d’Huez six times with Thijmen and Jeroen

Marcus Groeneveld

Pioneer Marcus Groeneveld about his #RoadToBEAT

My name is Marcus Groeneveld. I am 22 years old and a student at Erasmus University Rotterdam. I have completed my bachelor’s degree in business and psychology and am working on my master of business information management. In addition to cycling, I am an active hockey player and I work at StudentFlex, a student talent development agency.

Cycling allows me to empty my head. I like to ride and see a lot. On the bike, I always feel like you reach somewhere. In addition, the social aspect, cycling with friends, is very important to me. During a ride, you have the time for real conversations, ranging from brainstorming a new idea for the future to what everybody experienced during a party. Bicycling is also the only sport for me where you find yourself. Whether you are fit or not, you always go to the limit and try to shift your boundaries.

Through a friend working at RebelGroup, I got in touch with BEAT Cycling Club. I began to follow BEAT via Facebook and thus entered the #BEATTheBoss action. After winning the online poll I went to Apeldoorn with Thijmen Hokken and Jeroen van Dam, also BEAT pioneers, to attend Theo Bos’s clinic on April 22. What struck me was the positive atmosphere. We were received with open arms and I felt an equal part of BEAT. What appeals to me about BEAT is that they really want to do it differently: a real club that every bicycle lover can join. Professional or recreational, it does not matter as long as you have a passion for cycling. 

This is what makes sense. I enjoy myself when I can go on a ride with a group of friends on Saturday morning. You get to know a lot of new people, and it adds a lot to the bike experience. Riding with Theo Bos, five-time world champion on the track, I think is perfect too. For Theo and the recreational participants it was a wonderful and educational experience. After this day, I did not hesitate to become a BEAT pioneer.

My personal RoadToBEAT is that I, along with my two good friends Thijmen and Jeroen, mentioned above, rode Alpe d’Huez six times on June 1 during Alpe d’HuZes for the fight against cancer. This was in memory of my mother, who died from the disease more than five years ago, but also for many of us who suffer from this disease.

 We started training in November, and in addition we have been active in raising as much money as possible. We mainly did this by organizing events. For example, we have organized a spinning class for 60 people in which we all bike for charity. In addition, we try to portray our mission through events like BEATTheBoss and our Facebook page. We call our group “The Walkers” and you can follow and support us at